It’s been a busy year for us at Eternal Essence: we’ve released 12 new scents, 4 candles and 2 reed diffusers, on top of reworking many things our end. We’ve seen website changes, social media changes and building moves, on top of attending our first physical markets. As we only launched at the end of 2021, it’s been a lot of learning and we feel we’ve come very far indeed.
With the foundations for candles and diffusers laid (and the issue with the printers sorted), we will soon be rolling out more scents for these products. We launched them using our most popular as a trial, and thanks to feedback and popular demand will begin work on other favourite scents. We may eventually get round to having all 22 scents in candles and diffusers, but this will depend on how successful the line is and whether certain fragrances still work in different formats.
This autumn has seen our first foray into craft fairs and markets, and they’ve been very successful in terms of sales, meeting new customers and getting Eternal Essence known. We’re attending our last one for 2022 on the 17th, but will be heading to more in the Spring of 2023.
In sum, 2022 has been a good, yet challenging year for the Eternal Essence team. Going into 2023, we look forward to trying new things and improving ourselves even further.
Publsihed: 09/12/2022